The challenge
In Morocco, though women are half the population of the country, four out of five Women in the active female base are not participating in the workforce. This Female Labor rate is among the lowest worldwide and generates a high cost in terms of economic development missed opportunity for our country. More alarming, this rate has been dramatically decreasing over the past 20 years.
On the other hand, according to Morocco's 2035 new development model vision, the Government expects the Female Labor rate to move from ~19% today to 45% in just twelve years from now.